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Privacy Policy

Effective Date: April 02, 2025

  1. Introduction

At Traveliora.se, operated by Iora Digital (Org. nr: 920125-9091), Bangårdsgatan 15B, Östersund, Sweden (“Traveliora”, “we”, “us”), we are committed to protecting your privacy.
This Privacy Policy explains how we collect, process, store, and protect personal data about our customers, suppliers, and visitors.

If you have any questions regarding data protection, you may contact us at he*@********ra.se.

Traveliora processes personal data in accordance with the General Data Protection Regulation (GDPR) and applicable Swedish data protection laws.

  1. Scope

This Privacy Policy applies to:

  • Customers and visitors of Traveliora.se
  • Sole traders using our services
  • Contact persons for corporate customers and suppliers
  • Individuals interacting with us through social media
  • Visitors who use our website and its cookies

This policy explains:

  • What personal data we collect
  • Why we collect it
  • How long we store it
  • Who receives access to the data
  • Your GDPR rights
  1. Personal Data We Process

3.1 For Consumers & Sole Traders

We may process the following personal data, only to the extent necessary and relevant:

  • Name
  • Personal identification number
  • Business registration number (sole proprietors)
  • Address
  • Email address
  • Telephone number
  • Pictures
  • Social media posts
  • IP address
  • Credit information
  • Order number
  • Customer numbers
  • Account numbers

3.2 For Contact Persons at Corporate Customers & Suppliers

We may process the following:

  • Name
  • Email address
  • Telephone number
  • Address
  • Customer number
  • Employer information
  • Job title
  1. Purposes of Processing & Legal Basis

4.1 For Consumers & Sole Traders

We process your data to:

  • Administer customer relationships
  • Deliver products or services
  • Provide customer support
  • Manage orders and invoices

Legal basis: Contract fulfillment.

We also process:

  • Name, contact details, images, and social media posts
    for marketing purposes based on our legitimate interest in promoting our services.

When you voluntarily publish content on Traveliora’s social media, we may use it for:

  • Marketing
  • Customer relationship management

Legal basis: Legitimate interest.

For invoice purchases:

  • Personal identification number and credit information may be processed
    Legal basis: Necessary for secure identification.

4.2 For Corporate Contact Persons

We process your data to:

  • Manage customer/supplier relationships
  • Deliver products or services
  • Provide support
  • Marketing

Legal basis: Legitimate interest or contract fulfillment.

We may also process your data for:

  • Sales statistics and analysis

Legal basis: Legitimate interest.

  1. Storage Period

We store personal data only as long as necessary for the purpose.

5.1 Consumers

  • With a Traveliora account: up to 12 months after the customer relationship ends.
  • Without an account: up to 6 months after the relationship ends.

5.2 Credit Information

  • Deleted within 3 months after a credit check.

5.3 Competitions

  • Deleted within 3 months after the competition ends.

5.4 Social Media Content

  • You are responsible for deleting voluntarily posted content; Traveliora is not obligated to delete it unless required by law.

5.5 Corporate Contact Persons

  • Stored up to 6 months after the business relationship ends or your role changes.
  • Marketing data is stored until you object.
  • Sales statistics may be stored for 12 months.

5.6 Delivery Records

  • Name and address may be stored for up to 12 months for transport follow-up.

5.7 Legal Obligations

Some data must be stored for 7 years according to Swedish accounting law.

5.8 When Data Is No Longer Needed

It will be:

  • Anonymized, or
  • Permanently deleted.
  1. Recipients of Personal Data

6.1 Data Processors

We may share data with:

  • IT and cloud service providers
  • Shipping and logistics companies
  • Invoice and billing companies

These partners only process data according to our instructions under GDPR-compliant agreements.

6.2 Independent Data Controllers

We may share data with:

  • Banks
  • Insurance companies

They determine their own purposes and responsibilities.

  1. Cookies and Tracking (Required by AdSense)

Traveliora.se uses cookies and similar technologies for:

  • Website functionality
  • Analytics (e.g., Google Analytics)
  • Advertising (including Google AdSense)

Google may collect:

  • IP address
  • Cookie identifiers
  • Browser information

Visitors can manage or disable cookies in their browser settings.

  1. Your Rights Under GDPR

You have the right to:

  1. Access your personal data
  2. Correct inaccurate or incomplete data
  3. Request deletion under certain conditions
  4. Restrict processing in specific circumstances
  5. Object to processing based on legitimate interest
  6. Object to direct marketing at any time
  7. Data portability
  8. File a complaint with Integritetsskyddsmyndigheten (IMY)

To exercise any rights, email he*@********ra.se.

  1. Changes to This Policy

We may update this Privacy Policy from time to time.
Updates will be published on Traveliora.se, and we encourage you to review the latest version.

  1. Contact Us

For questions, requests, or concerns regarding this policy, contact:

Email: he*@********ra.se
Website: Traveliora.se